According to Sawyer Merritt, Tesla has released a Holiday Edition Tesla Bot action figure in North America for $50 USD, which includes a Mini Cybertruck wind-up racer, a lump of coal, and a holiday mug with a marshmallow (source: Sawyer Merritt on Twitter). This launch highlights growing consumer interest in AI-themed collectibles and branded merchandise, signaling new business opportunities for companies leveraging AI branding and robotics culture. The integration of AI icons into consumer products aligns with emerging trends in AI-driven marketing and deepens public engagement with robotics technologies.